Panorama: Jurnal Kajian Pariwisata

Articles

Vol. 7 No. 1 (2026): Panorama: Jurnal Kajian Pariwisata, ISSN 3031-5085

PENGELOLAAN SOLO BATIK CARNIVAL 2025 DALAM PERSPEKTIF FUNGSI MANAJEMEN EVENT (POAC) SEBAGAI DAYA TARIK WISATA DI KOTA SURAKARTA

Submitted
September 5, 2026
Published
2026-09-05

Abstract

Solo Batik Carnival is one of Surakarta City's flagship cultural events and a major tourist attraction. This study aims to understand the management of Solo Batik Carnival 2025 based on event management functions, which include Planning, Organizing, Actuating, and Controlling (POAC), as well as to identify its challenges and solutions. This research uses a qualitative descriptive method. Data were collected through observation, interviews, documentation, and literature review. The research informants were chosen using purposive sampling, including the Field Coordinator Chairperson, Secretariat Coordinator Committee, General Coordinator Committee, Staff of the Surakarta City Department of Culture and Tourism, Participants, and Visitors. The results show that the management of Solo Batik Carnival 2025 has applied the POAC management functions at every stage of the event. However, there are still some challenges in implementing the activities, such as coordination between parties, limited staff, the licensing process, and funding. This challenge is overcome through improved regular coordination, clearer division of tasks, inter-agency communication, and post-activity evaluations. Implementing the POAC management functions supports the organization of the Solo Batik Carnival as a tourist attraction in the city of Surakarta.

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