Pengaruh Diskon dan Content Marketing terhadap Keputusan Impulse Buying Produk Fashion di TikTok Shop (Studi Kasus Mahasiswa Program Studi Manajemen Ekonomi IAHN Mpu Kuturan). Musytari [Internet]. 2026 Oct. 21 [cited 2026 Oct. 21];25(11). Available from: https://journal.cib.institute/index.php/musytari/article/view/5538